Carroll & O’Dea Lawyers launches new media campaign
Published on June 30, 2023 by Hanaan Indari
Friday, 30 June 2023
Carroll & O’Dea Lawyers has launched a new multimedia campaign including television, radio, outdoor and digital as the Firm continues to grow its practice and expand its presence across NSW.
Managing Partner Hanaan Indari says the new campaign is underpinned by the Firm’s reputation in the legal profession.
“Carroll & O’Dea Lawyers has become synonymous with outstanding legal expertise and getting the best outcomes for our clients.
We have built that reputation over many years and are respected by our peers in the industry.
We’re experts in Compensation and we’re well placed to help clients understand their legal rights.
In the ad, we’ve highlighted that someone needing legal advice about a compensation matter should “choose lawyers a lawyer would choose”.
“The campaign will be featured across Sydney metro and regional television, radio, digital platforms and outdoor media commencing 1 July 2023.
“Importantly it will also build on our work in furthering the reach of the Carroll & O’Dea Lawyers brand. We have been well known in the legal profession for many years and we’re now sharing the story of our firm with a much wider audience. In recent times, we’ve been able to reach a bigger audience and wider demographic through our sponsorship of major sporting teams including the Canterbury-Bankstown Bulldogs, the Parramatta Eels and the GIANTS Netball as well as our extensive digital advertising.
“The new campaign will reinforce our already outstanding reputation for high quality legal services and introduce the firm to a new generation as well. And when people are searching for a trusted law firm to help in their matter, we’d like to be top of mind”, said Ms Indari.
The new campaign was developed by Campaign Edge and Founder Dee Madigan said:
“This campaign sets Carroll & O’Dea apart by using a bit of light-hearted humour, pointing out we often rely on the advice of family, friends and acquaintances to make recommendations. They might be well intentioned but they’re not always in the best position to know who is the best lawyer to choose.”
The campaign can be viewed here.
For interviews please contact 02 8231 6667
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About Carroll & O’Dea Lawyers
Carroll & O’Dea Lawyers provides high quality legal services across Personal Injury, Compensation, Business and Community & Associations’ Law. We have offices across Metropolitan Sydney including Sydney CBD, Parramatta, Campbelltown as well as in Newcastle & The Hunter, Wollongong & The Illawarra, Melbourne as well as serving Queanbeyan and the ACT community. For more information go to www.codea.com.au or contact us on 1800 059 278.
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